Our Company
Basecamp Properties
Everwild Properties
Food & Beverage Brands
Canmore, AB
Banff & Lake Louise, AB
Kananaskis, AB
Revelstoke, BC
Brand Guidelines
Address: 112 2 St E, Revelstoke, BC
# of Hotel Suites: 31
Description: Situated in the heart of downtown Revelstoke, the hotel features modern suites designed to accommodate a range of travel needs, with easy access to dining, shopping, and nearby outdoor activities.
Property Website: https://basecampresorts.com/revelstokesuites/
Social Handles:
Suite types:
Amenities:
There are three versions of the logo for Basecamp Suites, Revelstoke.
The three main logo types are:
This logo can be used in situations where a centered layout is used.
There should always be ample space around the logo.
This logo can be used in situations where there is less space available, or where a left-aligned format is being utilized.
There should always be ample space around the logo.
This version of the logo should be used as more of a reminder of our brand – where our logo or brand name has already been utilized or mentioned multiple times within the document.
There should always be ample space around the logo.
Each property type has it’s own dedicated (minimal) color palette.
The primary brand color for Basecamp Suites is:
RGB: R024 G064 B069
CMYK: C100% M 57% Y59% K48%
HEX: #184045
The secondary brand color for Basecamp Suites is:
RGB: R252 G232 B35
CMYK: C1% M3% Y100% K0%
HEX: #fce823
Friendly, conversational, and easy to read, like talking to a friend. Keep it warm, inviting, and a bit playful.
Balance adventure + comfort: inspire exploration while highlighting cozy, relaxing stays.
Use direct, energetic language: speak to “you,” keep it engaging, and ask questions when it fits.
Use language like: explore, discover, escape, unwind, book now
Avoid: formal, stiff, or passive phrasing
1. Ski Days, Downtown Nights
Angle: Ski-first experience with downtown energy.
Pitch: This is Revelstoke at its best; full days chasing world-class powder, followed by nights right in the heart of downtown. Coffee shops, après spots, and restaurants are all steps away, so the energy doesn’t stop when you leave the mountain. It’s a stay that lets you fully experience both sides of Revelstoke in one seamless trip.
2. Right Where Revelstoke Happens
Angle: Location; being fully immersed in the town.
Pitch: Step outside and you’re instantly in it; morning coffee runs, brewery stops, live music, and late dinners that turn into longer nights. Basecamp Suites Revelstoke puts you in the middle of that rhythm, where the best parts of the town aren’t planned, they just happen.
3. End the Day Above It All
Angle: Experience; rooftop hot tubs as the defining moment.
Pitch: After a full day out, everything leads to one moment, up on the rooftop, looking out over the mountains as the town settles below. Steam rising, cold air hitting, and the day slowing down just enough before doing it all again. It’s a simple ritual, but it’s the one you remember.
