Our Company
Basecamp Properties
Everwild Properties
Food & Beverage Brands
Canmore, AB
Banff & Lake Louise, AB
Kananaskis, AB
Revelstoke, BC
Brand Guidelines
Elements Lounge is more than just a place to grab a drink or a bite to eat. It’s a welcoming space designed to support relaxation, connection, and wellbeing as part of the Nordic spa experience. Located at the heart of Everwild, Elements Lounge offers a curated menu of nourishing dishes, refreshing beverages, and handcrafted cocktails in a calm, comfortable setting. Whether you’re rehydrating between thermal cycles, reconnecting with friends, or simply taking a moment to slow down, Elements Lounge provides a natural gathering place where wellness, hospitality, and meaningful moments come together.
Use engaging and exciting tones of voice, It adds an element of fun and excitement to your communication, making your content shareable and memorable. This style is effective for building a personal connection with your audience. It’s like having a friendly chat with your followers, making them feel like part of an exclusive community.
Appeals to a sense of wanderlust and the desire for memorable experiences.Encourages followers to plan ahead for upcoming adventures
Each property type has it’s own dedicated (minimal) color palette.
The primary brand color for Elements Lounge is:
Coral
RGB: R224 G101 B89
CMYK: C0% M55% Y60% K12%
HEX: #e06559
Sand
RGB: R228 G221 B211
CMYK: C0% M3% Y7% K11%
HEX: #e4ddd3
Stone
RGB: R59 G56 B51
CMYK: C0% M5% Y14% K77%
HEX: #3b3833
There are multiple versions of the Elements Lounge logo, available in all of our brand colors.
The three main logo types are :
This fount should be used sparingly, when more decorative text may be required.
This font may be used as a small subhead.
This font may be used as a body copy font.
This font may be used as a header font.
This font may be used as a quote font.
